Last Updated - March, 5 2025
The website Trale.ai and its associated service (the Service) are owned by the company Supercompany AS, organization number 933878805.
By using the Service, the terms defined in this Customer Agreement (the Agreement) are also accepted.
The Agreement is entered into when the Customer accepts the Agreement upon first login and remains valid as long as the Service is used.
This Agreement (with appendices) is entered into between
The person using the Service is referred to as the User. If the User is not the same legal entity as the Customer, the Customer is responsible for ensuring that the User uses the Service in accordance with this Agreement.
Contact information for Trale: contact@trale.ai
For technical support, use the following: support@trale.ai
The Customer's contact information is the registered email address and optionally the phone number.
The Service is designed to simplify CRM tasks and automate updates after meetings, freeing up valuable time for sales professionals. The purpose of the Service is to enhance the efficiency of the sales process by transcribing, summarizing, and automatically updating CRM systems with meeting notes. The Service utilizes advanced natural language processing models.
To access the Service, the Customer must register and create one or more associated users. The Customer is responsible for ensuring that all information is accurate and complete and that the User utilizes their own user account.
Supercompany AS (Trale) reserves the right to implement necessary measures to prevent misuse.
The Service is billed quarterly. Unless otherwise agreed, invoices are issued on the registration date.
The price for the Service is 49 EUR per month per user unless otherwise agreed.
Failure to pay gives Supercompany the right to terminate the Customer's access to the Service if payment has not been made within 30 days of the due date, following written notice of this.
Supercompany reserves the right to adjust prices. Price changes beyond the Norwegian Consumer Price Index (CPI) will be notified at least one month before the change takes effect.
All prices are stated excluding VAT and in Euro.
This Agreement also applies if a free trial period is agreed upon. All prices are listed excluding VAT.
Supercompany will strive to maximize uptime and resolve errors as soon as possible. Supercompany will assess the need to notify the Customer of errors based on their scope and severity.
The Service is under continuous development, and Supercompany reserves the right to make changes to the Service at any time. If it becomes necessary to make the Service temporarily unavailable, Supercompany will endeavor to notify the Customer in advance.
Changes to the Agreement will be notified in writing (email) with 30 days' notice. Continued use of the Service constitutes acceptance of the changes.
The Customer is granted a non-exclusive right to use the Service. Content generated by the Service (e.g., transcribed customer meetings and proposed CRM updates) belongs to the Customer. Other content within the Service, including but not limited to logos, design, source code, and images/videos, belongs to Supercompany and may not be copied, reproduced, or altered without prior written consent from Supercompany.
By creating an account in Trale, you grant Supercompany AS the right to use your company's name and logo for marketing purposes related to Trale, such as customer lists and promotional materials. This right is revoked if you delete your account. If you wish to opt out, you may contact us at support@trale.ai.
By using Trale, the Customer consents to our video & audio recording practices as described in our Privacy Policy.
The Customer is responsible for ensuring that the Service is used in compliance with Norwegian law and regulations.
The Customer is responsible for the necessary technical equipment to use the Service, such as a PC, sufficient internet connection, and microphone.
The Customer is responsible for verifying the results produced by the Service.
Supercompany is not responsible for any loss or damage, direct or indirect, resulting from the use of the Service or due to errors or downtime of the Service.
The total compensation that the Customer can claim is limited to the total subscription fees paid in the last six months.
Supercompany processes personal data about the Customer and the User in accordance with its Privacy Policy.
The attached Data Processing Agreement regulates how Supercompany processes other personal data on behalf of the Customer, where the Customer acts as the Data Controller.
Parts of the Service are delivered by third-party providers, and the Service must be used in compliance with the terms set by these providers. This is further detailed in the attached Data Processing Agreement.
Supercompany may transfer this Agreement, for example, in the event of an acquisition, without the Customer's consent. However, such a transfer must not significantly alter the content of the Agreement.
This Agreement is governed by Norwegian law. The parties agree that any disputes arising out of the agreement shall be settled by the Oslo City Court, as the exclusive legal venue. The United Nations Convention on Contracts for the International Sale of Goods does not apply.
This appendix (the Data Processing Agreement) defines the rights and obligations of the Data Controller and the Data Processor when the Data Processor processes personal data on behalf of the Data Controller to deliver the Service.
These terms are designed to ensure compliance with Article 28, paragraph 3, of Regulation (EU) 2016/679 of 27 April 2016 on the protection of individuals with regard to the processing of personal data and on the free movement of such data (the General Data Protection Regulation, GDPR).
The Data Processing Agreement includes three annexes:
The Customer is the Data Controller and thus responsible for the processing of personal data and for ensuring sufficient protection of personal data.
Supercompany is the Data Processor and processes personal data on behalf of the Data Controller.
The purpose of processing all data, including personal and business data, is to provide a service that simplifies reporting for the Data Controller. This is further described in Annex A. All data processed through Trale, including personal and business data, is subject to strict confidentiality and security measures. This includes any strategic, financial, or customer- related data shared by the Customer during use of the Service.
The Data Controller confirms that:
Meeting recordings are processed solely for transcription and summarization purposes. All transcriptions are stored securely. Meeting data is never used for analytics, machine learning, or any other purpose beyond providing the Service.
All meeting data and transcriptions are processed and stored exclusively within the EU/EEA. Trale does not transfer meeting data outside the EU/EEA at any time.
The Data Processor's security measures are described in Annex B. The Data Processor may make ongoing changes to its security measures without prior notification, provided such changes do not diminish the effectiveness of the measures outlined in Annex B.
By entering into this Customer Agreement, the Data Controller grants the Data Processor general authorization to engage other data processors (sub-processors). Annex C lists the sub-processors utilized by the Data Processor to deliver the Service. The Data Processor has entered into its own data processing agreements with these sub-processors to ensure compliance with GDPR Article 28.
If the Data Processor changes or introduces new sub-processors, the Data Controller will be notified 30 days prior to the change. If the Data Controller wishes, the Customer Agreement may be terminated with 30 days' notice.
The Data Processor shall make available to the Data Controller the information necessary to demonstrate compliance with GDPR Article 28 and this Agreement. Furthermore, the Data Processor shall allow and contribute to audits, including inspections, conducted by the Data Controller or another auditor authorized by the Data Controller. The Data Processor must be notified within a reasonable time before an audit or inspection is carried out.
Upon termination of the Agreement, the Data Processor shall delete all personal data.
The purpose of the Data Processor's processing of personal data on behalf of the Data Controller is: To simplify and streamline the summarization of a conversation (customer meeting) between a salesperson and their customer. The conversation is summarized and made available in text form so the salesperson can easily verify, make corrections if necessary, and transfer relevant information to the CRM system.
The conversation between salesperson(s) and customer(s) is recorded. The audio recording is processed by AI algorithms to transform it into text, summarized, and categorized appropriately. The conversation may contain personal data.
Information provided during the conversation, such as names, health data, evaluations, advice, and recommendations.
All individuals participating in the recorded conversation. Typically, this includes salesperson(s) and customer(s), and possibly accompanying persons.
Processing of personal data ceases once the purpose has been fulfilled. After the meeting, information intended for use must be transferred to the CRM system or similar. Video and audio recordings are retained for up to 7 days for transcription and summarization, then permanently deleted.
By entering into this Customer Agreement and the attached Data Processing Agreement, the Data Controller approves the use of the following sub-processors:
| Databehandler | Funksjon | Lenke | Rettslig grunnlag | Lokasjon |
|---|---|---|---|---|
| Calendar and user data; email access optional | Lenke | GDPR art. 6 (1) b, f | Netherlands | |
| Microsoft | Calendar and user data; email access optional | Lenke | GDPR art. 6 (1) b, f | Netherlands |
| Gladia | Transcription | Lenke | GDPR art. 6 (1) b | France |
| Azure Open AI | Summarization | Lenke | GDPR art. 6 (1) b | Netherlands |
| HubSpot | CRM System | Lenke | GDPR art. 6 (1) a, b, f | Germany |
| Salesforce | CRM System | Lenke | GDPR art. 6 (1) a, b, f | Netherlands |
| Superoffice | CRM System | Lenke | GDPR art. 6 (1) a, b, f | Norway |
| Supabase | Authentication | Lenke | GDPR art 6 (1) b | Sweden |
| Supabase | Database | Lenke | GDPR art 6 (1) b | Sweden |
| Recall | Meeting bot | Lenke | GDPR art 6 (1) b | Germany |
| Resend | Email service | Lenke | GDPR art 6 (1) a, f | Ireland |
| Integration.app | Integration service | Lenke | GDPR art 6 (1) b | Germany |
| Vercel | Hosting | Lenke | GDPR art 6 (1) b | Germany |
| Reverse Contact | Contact data enrichment | Lenke | GDPR art. 6 (1) b, f | France |